CNBC Arabia

Delivering news, on time, every time

CNBC Arabia is a 24-hour financial and business information channel in the Arab world. It is the first financial and business information channel in Arabic and provides in-depth coverage of financial and business affairs in the region. CNBC Arabia is headquartered in Media City, Dubai with bureaus in Qatar, KSA, Cairo, Kuwait and London. They also have correspondents based in Iraq and Jordan.

“Our previous network set up experienced several issues and led to hugely frustrating situations for our staff when they couldn’t transfer files between locations. With SD-WAN we haven’t experienced a single issue with any transfers making our employees working lives easier and far less frustrating. We are very impressed with how easy it has been to implement and use, Orixcom are a great network partner.”
CNBC Arabia
Dubai, UAE

8

Locations

50 Million

Households reached in the Middle East

24x7

Availability

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Challenges

  • CNBC were using IPSec (VPN) to transfer their media files between locations
  • The existing firewall hardware implementation was experiencing issues with the service and the connections were failing multiple times a day, resulting in significant delays in preparing media for broadcast
  • Transferring media files between bureaus and the head office became an insurmountable challenge.
  • Journalists were finding it increasingly difficult to submit their stories and upload essential content on time.

Solution

Orixcom proposed an SD-WAN solution to connect offices and bureaus across the Middle East region.

  • Allows for successful first time, every time file transfers from any location on the network
  • No delays in delivering content leading to increased productivity and on-time broadcasting
  • Flexibility to bring on new locations rapidly and seamlessly

Outcomes and ROI

  • CNBC now have very high availability with no failure of file transfers
  • A remarkable 100% boost in performance with Orixcom SD-WAN, surpassing the capabilities of VPN or MPLS Services.
  • Single network with real-time visibility across the entire region

Project Highlights

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Packaging
We set apart their product in a vast sea of options and added to the perceived value of their product.
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Imagery
We helped making a lasting impression on consumers, with fresh new graphics and product photos.
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Events
We promoted their brand and product with an in-person and real-time engagement.
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